What does the free AEO audit check?
It does two separate things. First, it asks two AI tools one question your buyers ask and shows who they named: you, a competitor or nobody. That is what the result leads with. Second, it runs a site hygiene check of the homepage: it reads your homepage and scores four areas (website health, SEO foundation, AI readiness and accessibility), including FAQ schema, Organization schema, other rich schema such as Article or Breadcrumb, and an llms.txt file. That number describes the code and content of one page and is not your AI visibility score. A trial sets up 10 of your buyers' questions (up to 25) and asks five AI tools every one of them daily while you use it. The answers come from API calls in a fresh session, so your own chat may answer differently.
Does the free audit scan my whole website?
No — the free audit analyses your homepage only, and that is a real limit worth knowing before you read the score. It is enough to tell you whether the basics are in place, because homepage markup and structure are usually representative of the template the rest of the site uses. Scanning every page, tracking questions across AI engines over time, and watching which pages earn citations are part of the product rather than the free check.
How long does the free AEO audit take?
About a minute. A website's report is kept for 7 days, so anyone who checks the same domain in that window sees the stored report instantly; after that a fresh run happens. To re-check after making changes, and to track your score over time, start a free 7-day trial — no credit card needed.
Do I need to create an account to run the audit?
No. Enter your website and an email, and the full evidence for one buyer question shows on this page straight away, with a summary sent to that email: the exact question and when it was asked, whether ChatGPT and Perplexity named you, every business each one named instead, with a link to its own site when the answer gave one, each full answer, the pages they read and a link to ask the same question yourself. A separate site hygiene check of your homepage sits under it. The fixes, your other buyer questions and the daily checks are in the free 7-day trial (Starter plan, daily checks while you use it, across ChatGPT, Gemini, Claude, Perplexity and Grok). No credit card and no account setup to run the audit.
What is a good site hygiene score?
Treat the number as a starting point rather than a target. It is not a measure of AI visibility: it describes one page’s code and content. It summarises how many checks passed, but the checks are not equal in weight: missing FAQ schema on a page that answers real questions costs you more than a missing meta description. Read the failed checks rather than the total, fix the ones in the AI-readiness group first, and remember that on-page structure only decides whether an engine can quote you — whether it does also depends on other sites corroborating what you say.